Bath & Body Works Company Cyber Security Posture
bbwinc.comWe were founded on a simple idea: to make the world a brighter, happier place through the power of fragrance. As we've grown, so has our purpose and today, we help the world live more fully through the power of fragrance. We’re a team that cares about our customers and believes in giving them a reason to celebrate with fragrance every day. We are committed to creating a welcoming culture that is focused on delivering exceptional fragrances and experiences. We work hard to improve our communities and our planet in a way that will make us proud for years to come ... because we believe the world is a better place when everyone has access to the things that make them happy. Home of America’s Favorite Fragrances®, Bath & Body Works is a global leader in personal care and home fragrance, including the top-selling collections for fine fragrance mist, body lotion and body cream, 3-wick candles, home fragrance diffusers and liquid hand soap. Powered by agility and innovation, the company’s predominantly U.S.-based supply chain enables the company to deliver quality, on-trend luxuries at affordable prices. Bath & Body Works serves and delights customers however and wherever they want to shop, from welcoming, in-store experiences at more than 1,800 company-operated Bath & Body Works locations in the U.S. and Canada and more than 425 international franchised locations to an online storefront at www.BathandBodyWorks.com.
B&BW Company Details
bath-and-body-works
10,001+ employees
516100
452
Retail
bbwinc.com
Scan still pending
BAT_1038094
In-progress
B&BW Risk Score (AI oriented)Between 800 and 900
This score is AI-generated and less favored by cyber insurers, who prefer the TPRM score.
B&BW Global Score.png)
Bath & Body Works Company Scoring based on AI Models
| Model Name | Date | Description | Current Score Difference | Score |
|---|---|---|---|---|
| AVERAGE-Industry | 03-12-2025 | This score represents the average cybersecurity rating of companies already scanned within the same industry. It provides a benchmark to compare an individual company's security posture against its industry peers. | N/A | Between 800 and 900 |
Bath & Body Works Company Cyber Security News & History
| Entity | Type | Severity | Impact | Seen | Url ID | Details | View |
|---|---|---|---|---|---|---|---|
| Bath & Body Works Direct, Inc. | Breach | 85 | 4 | 6/2021 | BAT545072925 | Link | |
Rankiteo Explanation : Attack with significant impact with customers data leaksDescription: The California Office of the Attorney General reported that Bath & Body Works Direct, Inc. experienced a data breach occurring between June 20, 2021, and June 25, 2021. The breach involved unauthorized access to personal information in customer loyalty accounts, but the specific number of affected individuals is unknown. | |||||||
Bath & Body Works Company Subsidiaries
We were founded on a simple idea: to make the world a brighter, happier place through the power of fragrance. As we've grown, so has our purpose and today, we help the world live more fully through the power of fragrance. We’re a team that cares about our customers and believes in giving them a reason to celebrate with fragrance every day. We are committed to creating a welcoming culture that is focused on delivering exceptional fragrances and experiences. We work hard to improve our communities and our planet in a way that will make us proud for years to come ... because we believe the world is a better place when everyone has access to the things that make them happy. Home of America’s Favorite Fragrances®, Bath & Body Works is a global leader in personal care and home fragrance, including the top-selling collections for fine fragrance mist, body lotion and body cream, 3-wick candles, home fragrance diffusers and liquid hand soap. Powered by agility and innovation, the company’s predominantly U.S.-based supply chain enables the company to deliver quality, on-trend luxuries at affordable prices. Bath & Body Works serves and delights customers however and wherever they want to shop, from welcoming, in-store experiences at more than 1,800 company-operated Bath & Body Works locations in the U.S. and Canada and more than 425 international franchised locations to an online storefront at www.BathandBodyWorks.com.
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Frequently Asked Questions
Explore insights on cybersecurity incidents, risk posture, and Rankiteo's assessments.
B&BW CyberSecurity History Information
How many cyber incidents has B&BW faced?
Total Incidents: According to Rankiteo, B&BW has faced 1 incident in the past.
What types of cybersecurity incidents have occurred at B&BW?
Incident Types: The types of cybersecurity incidents that have occurred include Breach.
Incident Details
Can you provide details on each incident?
Incident : Data Breach
Title: Bath & Body Works Data Breach
Description: Unauthorized access to personal information in customer loyalty accounts.
Type: Data Breach
What are the most common types of attacks the company has faced?
Common Attack Types: The most common types of attacks the company has faced is Breach.
Impact of the Incidents
What was the impact of each incident?
Incident : Data Breach BAT545072925
Data Compromised: Personal information in customer loyalty accounts
What types of data are most commonly compromised in incidents?
Commonly Compromised Data Types: The types of data most commonly compromised in incidents are Personal information.
Which entities were affected by each incident?
Data Breach Information
What type of data was compromised in each breach?
Incident : Data Breach BAT545072925
Type of Data Compromised: Personal information
References
Where can I find more information about each incident?
Incident : Data Breach BAT545072925
Source: California Office of the Attorney General
Where can stakeholders find additional resources on cybersecurity best practices?
Additional Resources: Stakeholders can find additional resources on cybersecurity best practices at and Source: California Office of the Attorney General.
Additional Questions
Impact of the Incidents
What was the most significant data compromised in an incident?
Most Significant Data Compromised: The most significant data compromised in an incident was Personal information in customer loyalty accounts.
Data Breach Information
What was the most sensitive data compromised in a breach?
Most Sensitive Data Compromised: The most sensitive data compromised in a breach was Personal information in customer loyalty accounts.
References
What is the most recent source of information about an incident?
Most Recent Source: The most recent source of information about an incident is California Office of the Attorney General.
What Do We Measure?
Every week, Rankiteo analyzes billions of signals to give organizations a sharper, faster view of emerging risks. With deeper, more actionable intelligence at their fingertips, security teams can outpace threat actors, respond instantly to Zero-Day attacks, and dramatically shrink their risk exposure window.
These are some of the factors we use to calculate the overall score:
Identify exposed access points, detect misconfigured SSL certificates, and uncover vulnerabilities across the network infrastructure.
Gain visibility into the software components used within an organization to detect vulnerabilities, manage risk, and ensure supply chain security.
Monitor and manage all IT assets and their configurations to ensure accurate, real-time visibility across the company's technology environment.
Leverage real-time insights on active threats, malware campaigns, and emerging vulnerabilities to proactively defend against evolving cyberattacks.
