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PUMA is one of the world’s leading sports brands, designing, developing, selling and marketing footwear, apparel and accessories. For more than 75 years, PUMA has relentlessly pushed sport and culture forward by creating fast products for the world’s fastest athletes. PUMA offers performance and sport-inspired lifestyle products in categories such as Football, Running and Training, Basketball, Golf, and Motorsports. It collaborates with renowned designers and brands to bring sport influences into street culture and fashion. The PUMA Group owns the brands PUMA, Cobra Golf and stichd. The company operates in more than 120 countries, employs around 22,000 people worldwide, and is headquartered in Herzogenaurach/Germany.

PUMA Group A.I CyberSecurity Scoring

PUMA Group

Company Details

Linkedin ID:

puma

Employees number:

21,972

Number of followers:

1,602,345

NAICS:

43

Industry Type:

Retail

Homepage:

puma.com

IP Addresses:

184

Company ID:

PUM_2897049

Scan Status:

Completed

AI scorePUMA Group Risk Score (AI oriented)

Between 700 and 749

https://images.rankiteo.com/companyimages/puma.jpeg
PUMA Group Retail
Updated:
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globalscorePUMA Group Global Score (TPRM)

XXXX

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PUMA Group Retail
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PUMA Group Company CyberSecurity News & History

Past Incidents
2
Attack Types
2
EntityTypeSeverityImpactSeenBlog DetailsSupply Chain SourceIncident DetailsView
PUMA GroupData Leak85401/2023NA
Rankiteo Explanation :
Attack with significant impact with customers data leaks

Description: Private data allegedly belonging to more than 230,000 Puma customers in Chile has been found on a hacker forum. The threat actor listed an 84MB-strong dataset for sale that allegedly belonging to 237,013 users. The data included Customer Email, Telephone, Customer Name, Documento, Purchase Date, Bill-to Name, Ship-to Name, Grand Total (Base), Grand Total (Purchased), Billing Address, Shipping Address, Subtotal, Shipping and Handling, Medio de pago, Oms Number, Coupon Code, Cart Rule, Estado del Pago, Ciudad, Region.

PUMA GroupBreach75302/2022NA
Rankiteo Explanation :
Attack with significant impact with internal employee data leaks

Description: The data of Puma Employees was breached in a ransomware attack that hit Ultimate Kronos Group, an HR management platform. The data includes names, Social Security numbers, and other personal information.

PUMA Group
Data Leak
Severity: 85
Impact: 4
Seen: 01/2023
Blog:
Supply Chain Source: NA
Rankiteo Explanation
Attack with significant impact with customers data leaks

Description: Private data allegedly belonging to more than 230,000 Puma customers in Chile has been found on a hacker forum. The threat actor listed an 84MB-strong dataset for sale that allegedly belonging to 237,013 users. The data included Customer Email, Telephone, Customer Name, Documento, Purchase Date, Bill-to Name, Ship-to Name, Grand Total (Base), Grand Total (Purchased), Billing Address, Shipping Address, Subtotal, Shipping and Handling, Medio de pago, Oms Number, Coupon Code, Cart Rule, Estado del Pago, Ciudad, Region.

PUMA Group
Breach
Severity: 75
Impact: 3
Seen: 02/2022
Blog:
Supply Chain Source: NA
Rankiteo Explanation
Attack with significant impact with internal employee data leaks

Description: The data of Puma Employees was breached in a ransomware attack that hit Ultimate Kronos Group, an HR management platform. The data includes names, Social Security numbers, and other personal information.

Ailogo

PUMA Group Company Scoring based on AI Models

Cyber Incidents Likelihood 3 - 6 - 9 months

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Incident Predictions locked
Access Monitoring Plan

A.I Risk Score Likelihood 3 - 6 - 9 months

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A.I. Risk Score Predictions locked
Access Monitoring Plan
statics

Underwriter Stats for PUMA Group

Incidents vs Retail Industry Average (This Year)

No incidents recorded for PUMA Group in 2026.

Incidents vs All-Companies Average (This Year)

No incidents recorded for PUMA Group in 2026.

Incident Types PUMA Group vs Retail Industry Avg (This Year)

No incidents recorded for PUMA Group in 2026.

Incident History — PUMA Group (X = Date, Y = Severity)

PUMA Group cyber incidents detection timeline including parent company and subsidiaries

PUMA Group Company Subsidiaries

SubsidiaryImage

PUMA is one of the world’s leading sports brands, designing, developing, selling and marketing footwear, apparel and accessories. For more than 75 years, PUMA has relentlessly pushed sport and culture forward by creating fast products for the world’s fastest athletes. PUMA offers performance and sport-inspired lifestyle products in categories such as Football, Running and Training, Basketball, Golf, and Motorsports. It collaborates with renowned designers and brands to bring sport influences into street culture and fashion. The PUMA Group owns the brands PUMA, Cobra Golf and stichd. The company operates in more than 120 countries, employs around 22,000 people worldwide, and is headquartered in Herzogenaurach/Germany.

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PUMA Group CyberSecurity News

December 22, 2025 08:00 AM
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October 08, 2025 07:00 AM
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German companies face rising cybercrime

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June 05, 2025 07:00 AM
Weekly Intelligence Report – 06 June 2025

CYFIRMA Research and Advisory Team has found Datarip Ransomware while monitoring various underground forums as part of our Threat Discovery Process.

May 20, 2025 07:00 AM
At Indiana’s only nuclear reactor, engineers conduct the first experiments of their kind in the U.S.

Purdue University's 63-year-old reactor gained capabilities in 2019 that next-generation reactors will also have when they are built.

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faq

Frequently Asked Questions

Explore insights on cybersecurity incidents, risk posture, and Rankiteo's assessments.

PUMA Group CyberSecurity History Information

Official Website of PUMA Group

The official website of PUMA Group is http://about.puma.com/en/careers.

PUMA Group’s AI-Generated Cybersecurity Score

According to Rankiteo, PUMA Group’s AI-generated cybersecurity score is 712, reflecting their Moderate security posture.

How many security badges does PUMA Group’ have ?

According to Rankiteo, PUMA Group currently holds 0 security badges, indicating that no recognized compliance certifications are currently verified for the organization.

Has PUMA Group been affected by any supply chain cyber incidents ?

According to Rankiteo, PUMA Group has not been affected by any supply chain cyber incidents, and no incident IDs are currently listed for the organization.

Does PUMA Group have SOC 2 Type 1 certification ?

According to Rankiteo, PUMA Group is not certified under SOC 2 Type 1.

Does PUMA Group have SOC 2 Type 2 certification ?

According to Rankiteo, PUMA Group does not hold a SOC 2 Type 2 certification.

Does PUMA Group comply with GDPR ?

According to Rankiteo, PUMA Group is not listed as GDPR compliant.

Does PUMA Group have PCI DSS certification ?

According to Rankiteo, PUMA Group does not currently maintain PCI DSS compliance.

Does PUMA Group comply with HIPAA ?

According to Rankiteo, PUMA Group is not compliant with HIPAA regulations.

Does PUMA Group have ISO 27001 certification ?

According to Rankiteo,PUMA Group is not certified under ISO 27001, indicating the absence of a formally recognized information security management framework.

Industry Classification of PUMA Group

PUMA Group operates primarily in the Retail industry.

Number of Employees at PUMA Group

PUMA Group employs approximately 21,972 people worldwide.

Subsidiaries Owned by PUMA Group

PUMA Group presently has no subsidiaries across any sectors.

PUMA Group’s LinkedIn Followers

PUMA Group’s official LinkedIn profile has approximately 1,602,345 followers.

NAICS Classification of PUMA Group

PUMA Group is classified under the NAICS code 43, which corresponds to Retail Trade.

PUMA Group’s Presence on Crunchbase

No, PUMA Group does not have a profile on Crunchbase.

PUMA Group’s Presence on LinkedIn

Yes, PUMA Group maintains an official LinkedIn profile, which is actively utilized for branding and talent engagement, which can be accessed here: https://www.linkedin.com/company/puma.

Cybersecurity Incidents Involving PUMA Group

As of January 24, 2026, Rankiteo reports that PUMA Group has experienced 2 cybersecurity incidents.

Number of Peer and Competitor Companies

PUMA Group has an estimated 15,596 peer or competitor companies worldwide.

What types of cybersecurity incidents have occurred at PUMA Group ?

Incident Types: The types of cybersecurity incidents that have occurred include Breach and Data Leak.

Incident Details

Can you provide details on each incident ?

Incident : Data Breach, Ransomware

Title: Puma Employee Data Breach via Ultimate Kronos Group

Description: The data of Puma Employees was breached in a ransomware attack that hit Ultimate Kronos Group, an HR management platform. The data includes names, Social Security numbers, and other personal information.

Type: Data Breach, Ransomware

Incident : Data Breach

Title: Data Breach of Puma Customers in Chile

Description: Private data allegedly belonging to more than 230,000 Puma customers in Chile has been found on a hacker forum. The threat actor listed an 84MB-strong dataset for sale that allegedly belonging to 237,013 users. The data included Customer Email, Telephone, Customer Name, Documento, Purchase Date, Bill-to Name, Ship-to Name, Grand Total (Base), Grand Total (Purchased), Billing Address, Shipping Address, Subtotal, Shipping and Handling, Medio de pago, Oms Number, Coupon Code, Cart Rule, Estado del Pago, Ciudad, Region.

Type: Data Breach

Motivation: Financial Gain

What are the most common types of attacks the company has faced ?

Common Attack Types: The most common types of attacks the company has faced is Data Leak.

Impact of the Incidents

What was the impact of each incident ?

Incident : Data Breach, Ransomware PUM1910222

Data Compromised: Names, Social security numbers, Other personal information

Incident : Data Breach PUM231924123

Data Compromised: Customer email, Telephone, Customer name, Documento, Purchase date, Bill-to name, Ship-to name, Grand total (base), Grand total (purchased), Billing address, Shipping address, Subtotal, Shipping and handling, Medio de pago, Oms number, Coupon code, Cart rule, Estado del pago, Ciudad, Region

What types of data are most commonly compromised in incidents ?

Commonly Compromised Data Types: The types of data most commonly compromised in incidents are Names, Social Security Numbers, Other Personal Information, , Customer Email, Telephone, Customer Name, Documento, Purchase Date, Bill-To Name, Ship-To Name, Grand Total (Base), Grand Total (Purchased), Billing Address, Shipping Address, Subtotal, Shipping And Handling, Medio De Pago, Oms Number, Coupon Code, Cart Rule, Estado Del Pago, Ciudad, Region and .

Which entities were affected by each incident ?

Incident : Data Breach, Ransomware PUM1910222

Entity Name: Puma

Entity Type: Company

Industry: Retail

Incident : Data Breach, Ransomware PUM1910222

Entity Name: Ultimate Kronos Group

Entity Type: Company

Industry: HR Management

Incident : Data Breach PUM231924123

Entity Name: Puma

Entity Type: Retail

Industry: Sporting Goods

Location: Chile

Customers Affected: 237013

Data Breach Information

What type of data was compromised in each breach ?

Incident : Data Breach, Ransomware PUM1910222

Type of Data Compromised: Names, Social security numbers, Other personal information

Sensitivity of Data: High

Incident : Data Breach PUM231924123

Type of Data Compromised: Customer email, Telephone, Customer name, Documento, Purchase date, Bill-to name, Ship-to name, Grand total (base), Grand total (purchased), Billing address, Shipping address, Subtotal, Shipping and handling, Medio de pago, Oms number, Coupon code, Cart rule, Estado del pago, Ciudad, Region

Number of Records Exposed: 237013

Additional Questions

Impact of the Incidents

What was the most significant data compromised in an incident ?

Most Significant Data Compromised: The most significant data compromised in an incident were names, Social Security numbers, other personal information, , Customer Email, Telephone, Customer Name, Documento, Purchase Date, Bill-to Name, Ship-to Name, Grand Total (Base), Grand Total (Purchased), Billing Address, Shipping Address, Subtotal, Shipping and Handling, Medio de pago, Oms Number, Coupon Code, Cart Rule, Estado del Pago, Ciudad, Region and .

Data Breach Information

What was the most sensitive data compromised in a breach ?

Most Sensitive Data Compromised: The most sensitive data compromised in a breach were Shipping and Handling, Documento, Billing Address, Customer Name, Grand Total (Base), Bill-to Name, other personal information, Purchase Date, Cart Rule, Telephone, Medio de pago, Estado del Pago, Region, Grand Total (Purchased), Customer Email, Subtotal, Oms Number, Shipping Address, Social Security numbers, Coupon Code, Ciudad, names and Ship-to Name.

What was the number of records exposed in the most significant breach ?

Number of Records Exposed in Most Significant Breach: The number of records exposed in the most significant breach was 250.0.

cve

Latest Global CVEs (Not Company-Specific)

Description

Typemill is a flat-file, Markdown-based CMS designed for informational documentation websites. A reflected Cross-Site Scripting (XSS) exists in the login error view template `login.twig` of versions 2.19.1 and below. The `username` value can be echoed back without proper contextual encoding when authentication fails. An attacker can execute script in the login page context. This issue has been fixed in version 2.19.2.

Risk Information
cvss3
Base: 5.4
Severity: LOW
CVSS:3.1/AV:N/AC:L/PR:N/UI:R/S:U/C:L/I:L/A:N
Description

A DOM-based Cross-Site Scripting (XSS) vulnerability exists in the DomainCheckerApp class within domain/script.js of Sourcecodester Domain Availability Checker v1.0. The vulnerability occurs because the application improperly handles user-supplied data in the createResultElement method by using the unsafe innerHTML property to render domain search results.

Description

A Remote Code Execution (RCE) vulnerability exists in Sourcecodester Modern Image Gallery App v1.0 within the gallery/upload.php component. The application fails to properly validate uploaded file contents. Additionally, the application preserves the user-supplied file extension during the save process. This allows an unauthenticated attacker to upload arbitrary PHP code by spoofing the MIME type as an image, leading to full system compromise.

Description

A UNIX symbolic link following issue in the jailer component in Firecracker version v1.13.1 and earlier and 1.14.0 on Linux may allow a local host user with write access to the pre-created jailer directories to overwrite arbitrary host files via a symlink attack during the initialization copy at jailer startup, if the jailer is executed with root privileges. To mitigate this issue, users should upgrade to version v1.13.2 or 1.14.1 or above.

Risk Information
cvss3
Base: 6.0
Severity: LOW
CVSS:3.1/AV:L/AC:L/PR:H/UI:N/S:U/C:N/I:H/A:H
cvss4
Base: 6.0
Severity: LOW
CVSS:4.0/AV:L/AC:L/AT:N/PR:H/UI:N/VC:N/VI:N/VA:N/SC:N/SI:H/SA:H/E:X/CR:X/IR:X/AR:X/MAV:X/MAC:X/MAT:X/MPR:X/MUI:X/MVC:X/MVI:X/MVA:X/MSC:X/MSI:X/MSA:X/S:X/AU:X/R:X/V:X/RE:X/U:X
Description

An information disclosure vulnerability exists in the /srvs/membersrv/getCashiers endpoint of the Aptsys gemscms backend platform thru 2025-05-28. This unauthenticated endpoint returns a list of cashier accounts, including names, email addresses, usernames, and passwords hashed using MD5. As MD5 is a broken cryptographic function, the hashes can be easily reversed using public tools, exposing user credentials in plaintext. This allows remote attackers to perform unauthorized logins and potentially gain access to sensitive POS operations or backend functions.

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Digital Assets

Every week, Rankiteo analyzes billions of signals to give organizations a sharper, faster view of emerging risks. With deeper, more actionable intelligence at their fingertips, security teams can outpace threat actors, respond instantly to Zero-Day attacks, and dramatically shrink their risk exposure window.

These are some of the factors we use to calculate the overall score:

Network Security

Identify exposed access points, detect misconfigured SSL certificates, and uncover vulnerabilities across the network infrastructure.

SBOM (Software Bill of Materials)

Gain visibility into the software components used within an organization to detect vulnerabilities, manage risk, and ensure supply chain security.

CMDB (Configuration Management Database)

Monitor and manage all IT assets and their configurations to ensure accurate, real-time visibility across the company's technology environment.

Threat Intelligence

Leverage real-time insights on active threats, malware campaigns, and emerging vulnerabilities to proactively defend against evolving cyberattacks.

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