CSA, which has 40 years of experience in the field of market research and opinion polling and 130 employees, provides companies and institutions with a detailed understanding of consumer behaviours in order to learn their needs, analyse their environments, anticipate changes in their behaviours, and identify the pathways for engagement using a clear decision-making process. A multi-sector institute resolutely focused on the crossing of data in all forms, CSA specialises in knowledge of the user experience, forecasting and the evaluation of communication actions. CSA Consumer Science & Analytics has been part of the Havas Group since October 2015.