Atout France, one agency for the development of French tourism Thanks to its 33 offices across the world, the Agency boasts an in-depth knowledge of the different tourist markets and their various distributors. This expertise allows it to provide its 1,300 trade partners with tools on demand to help them better understand the industry and to carry out marketing and promotional operations based around destination brands. More than 2,800 promotional operations are arranged in this way every year across the globe, targeting travel trade professionals (international travel operators, press and influencers) as well as the end-consumers. At the heart of this apparatus lies a powerful media tool, France.fr, available in 16 languages across 31 Read more