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TBWA\Chiat\Day

TBWA\Chiat\Day Vendor Cyber Rating & Cyber Score

tbwachiatday.com
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TBWA\Chiat\Day is part of TBWA\Worldwide: The Disruption® Company (www.tbwa.com) and has offices in New York, Los Angeles and Nashville. Named one of the World's Most Innovative Companies by Fast Company and to the AdAge A-List, TBWA creates disruptive ideas that locate and involve brands in culture, giving them a larger share of the future. Our collective has 11,300 creative minds across 275 offices in 95 countries, and includes brands such as Auditoire, Digital Arts Network (DAN), eg+ worldwide, GMR, TBWA\Media Arts Lab, TBWA\WorldHealth and TRO. Global clients include adidas, Apple, Gatorade, Henkel, Hilton Hotels, McDonald's, Nissan and Singapore Airlines. Follow us on Twitter, LinkedIn and Instagram, and like us on Facebook. TBWA


TBWA\Chiat\Day A.I CyberSecurity Scoring

Incident Details
TBWA\Chiat\Day
Company Information
Website:https://www.tbwachiatday.com/
Employees number:709
Number of followers:114,993
NAICS:541613
Industry Type:Advertising Services
Homepage:tbwachiatday.com
Cyber Premium EstimationGet Supply Chain
TBWA\Chiat\Day Risk Score (AI oriented)
Between 600 and 649
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TBWA\Chiat\DayAdvertising Services
Updated:
03/04/2026
606/1000
Poor
Caa
AaaAaABaaBaBCaaCaC
Powered by our proprietary A.I cyber incident model
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TBWA\Chiat\Day Global Score (TPRM)
xxxx
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TBWA\Chiat\DayAdvertising Services
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Findings

TBWA\Chiat\Day
TBWA\Chiat\DayPoor
Current Score
606Caa (POOR)
01000
1 incidents
0 avg impact
Incident timeline with MITRE ATT&CK tactics, techniques, and mitigations.
JUNE 2026
614Before Incident
MAY 2026
610Before Incident
APRIL 2026
607Before Incident
MARCH 2026
606Before Incident
FEBRUARY 2026
603Before Incident
JANUARY 2026
600Before Incident
DECEMBER 2025
597Before Incident
NOVEMBER 2025
593Before Incident
OCTOBER 2025
590Before Incident
SEPTEMBER 2025
587Before Incident
AUGUST 2025
583Before Incident
JULY 2025
580Before Incident
JUNE 2024
758Before Incident
Ransomware
16 Jun 2024 • TBWA\Chiat\Day
Nissan Creative Box Inc. (CBI)

Qilin Ransomware Claims 4TB Data Breach at Nissan Creative Box Inc. (CBI)

526After Incident
CRITICAL-232
TBW543083025
The Qilin ransomware group claimed a 4TB data breach at Nissan CBI, a Tokyo-based design subsidiary of Nissan Motor Co. The attackers exfiltrated 405,882 files, including 3D vehicle design data, CAD models, VR design images, financial spreadsheets (project timelines, cost estimates), internal reports, and proprietary automotive project documents. As proof, Qilin leaked samples: high-detail 3D renders of Nissan vehicles, financial/operational spreadsheets in Japanese, photorealistic car interior designs, and VR-based design workflows.The breach poses long-term competitive risks, as exposed trade secrets (e.g., advanced prototyping data) could be exploited by competitors or counterfeiters. The group threatened full disclosure if ransom demands are ignored, escalating reputational and intellectual property damage. Qilin, linked to prior high-impact attacks (e.g., 2024 NHS Synnovis breach causing patient deaths), underscores the severity of the threat. Nissan has not yet issued an official response.
INCIDENT DETAILS -
TYPE
data breachransomware attack
MOTIVATION
financial extortion (ransomware-as-a-service model)
IMPACT
3D design data (CAD models)financial/operational spreadsheets (Japanese)photorealistic car interior rendersVR design workflow imagesinternal reportsphotosvideosproject documentsBrand Reputation Impact: high (potential long-term competitive and reputational risks due to exposure of proprietary designs)
DATA BREACH
proprietary vehicle design files (3D models, CAD renderings)financial/operational data (spreadsheets)internal project documents (reports, photos, videos)VR design workflow filesNumber Of Records Exposed: 405,882 files (~4TB)Sensitivity Of Data: high (trade secrets, proprietary designs, internal financial/operational data)3D design files (CAD)spreadsheets (XLS/CSV)images (JPG/PNG)videosPDF/documentsVR design files
REFERENCES
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TBWA\Chiat\Day Cyber Scoring History | Rankiteo