Rakuten AI was developed with a clear mission — to augment human creativity with the power of artificial intelligence. Today, Rakuten is pursuing that mission through AI-nization, our initiative to infuse AI into everything we do for customers, partners and Rakutenians. Our various AI products and services — from homegrown large language models Rakuten AI 7B and Rakuten AI 2.0 (optimized for Japanese language and culture) to our multimodal agentic platform Rakuten AI (launched July 2025) — mirror Rakuten’s diverse ecosystem of 70+ services. We are your partner for unlocking new possibilities in business and everyday life.